The business
Barefoot Bowls Sports supplies dedicated barefoot bowls equipment, including coloured bowls, jacks, mats and bags, to clubs and venues across Australia. Established in 2012 and run by Paul Harper, a licensed World Bowls tester, the business tests its bowls before they leave the factory.
The brief
The main customers are bowling clubs. Many are looking for new ways to bring people through the door, and barefoot bowls is a proven one. The site had to show the products and make the case for barefoot bowls as an extra revenue stream for clubs.
What we built
- A clean product showcase for bowls, jacks, mats and bags
- Information pages on running barefoot bowls and why it works for clubs
- A news section for updates
- Clear contact points so clubs can talk to Paul directly
The result
A simple, trustworthy site that presents the range and opens the conversation with clubs. It sits alongside our work for Barefoot Bowls Party.
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