Understanding the Client and Their Needs
JB’s Plumbing and Drains came to us with a clear goal:
Create a website that’s simple, professional, and built to drive enquiries.
Like many trade businesses, JB’s needed a site that:
- Works seamlessly on mobile (where most users search for services)
- Clearly shows services offered
- Makes it easy for customers to call, message or book
- Highlights why they’re trustworthy and experienced
The old online presence wasn’t doing any of those as effectively as it could, so we set out with a plan.
Planning and Structure
Our first step was to define the site structure and hierarchy. We mapped out key pages such as:
- Home
- Services (Plumbing, Blocked Drains, Burst Pipes, etc.)
- About JB’s
- Contact & Booking
- Testimonials / Social Proof
We focused on simple navigation so visitors could quickly find what they needed—especially on smaller screens.
Design That Works
Since JB’s serves local customers who are often seeking help urgently, we went with:
✅ Bold, clear headings
✅ Mobile-optimised layouts
✅ Fast load times
✅ Contrast for readability
✅ Prominent call-to-action buttons (“Call Now”, “Get a Quote”, “Book Online”)
We also included service icons and straightforward imagery that helps customers instantly recognise what JB’s offers.
Development & Functionality
Under the hood, the site was built for performance and ease of use:
- Responsive design for all devices
- SEO basics to help local searches
- Contact forms designed for conversions
- Click-to-call links for easy mobile engagement
Since plumbers are often found via Google Maps, we also embedded a Google Maps location so new clients can find JB’s quickly.
The End Result
The new jbplumbinganddrains.com.au site now:
✔ Loads quickly
✔ Works beautifully on phones and tablets
✔ Clearly presents services and contact options
✔ Helps drive more calls and enquiries
Most importantly—customers can now easily find, contact and book JB’s Plumbing and Drains without confusion or frustration.
What the Client Gains
For trade businesses like JB’s, a strong online presence equals real customers calling with real jobs. A modern website:
- Builds trust instantly
- Improves local search visibility
- Converts more visitors into paying clients
If you’re a tradie, local business or service provider like JB’s Plumbing and Drains and you’re ready to upgrade your online footprint, we’d be excited to help!
Speedy Websites — Built fast. Built smart. Built for real results.